Copernica partner The Valley

The Valley is an authentic omni-channel marketing and communications agency. We co-operate with brands to render their customers and leads an individual brand experience. Irrespective of the phase in their life cycle or the moment in their customer journey. That is why we work from the ‘triangle’ experience - data – brand: to render an individual brand experience you need insights derived from the data you collect and process. And to communicate in a credible and authentic manner you must do this from your brand’s core values. Within the array of marketing channels and means available, email is one of them. We have been active in email marketing since 2000 and are, hence, one of the most experienced agencies around. Apart from that we advise both national and international brands and organizations on a strategic, tactical and operational level. Among other in digital transformation. After ideation we create the concepts for, design, develop and implement websites, e-commerce platforms, mobile apps, loyalty programs, activation campaigns and data-driven, fully automated communication programs. Instead of a formal client-supplier relationship we prefer to work in a true partnership. Our experience tells that yields the best results. For a comprehensive overview of the services The Valley offers, please visit our website.

Copernica partner

As a partner of Copernica, The Valley offers their full support and services to deploy Copernica Marketing Software as effectively as possible. For example, through creative and automated email campaigns. With Copernica, you can create valuable contacts. Find out how The Valley can help you further.

Automated campaigns

Get personal by implementing the following email campaigns. With these campaigns, you can communicate with high degree of relevance.

Personalized newsletters

Use data to create creative and hyper personal email campaigns. Simply increase your CTR and COR.

Customer retention

Retain customers with interesting offers or relevant information based on customer data.

Repeat purchase

Send an email or SMS when a customer is most likely ready for a repeat purchase.

Abandoned shopping cart

Easily create an abandoned shopping cart email campaign and increase your turnover.

Reactivation campaign

Reactivate people after a long period by sending an email with a personal deal. For example, trade in an old product with a newer one.

Birthday campaign

Send a birthday campaign with a personalized discount offer.

Contact The Valley

Isaäc Asscherpad 11 1096 BJ Amsterdam Netherlands

31 20 451 51 51

gerben.busch@thevalley.nl http://www.thevalley.nl/

Expertise (5)

- E-mail & web copy - Short & long copy

- Email marketing strategy - Conversion optimization - Marketing automation - Customer journey mapping (brand harmony scan) - CRM - Loyalty programs

- Front-end development : dynamic email templates - Back-end development : integration with other other data sources and/or (3rd party) systems - RESTful API, SOAP, SFTP

- Design concept - Design templates - Email, web and mobile design

- Profile deduplication, harmonization, enrichment - Data cleansing - Predictive analytics (AI) - Customer Data Platform (360 degree customer profiles, tool agnostic)


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