How Wijnvoordeel retains its leading position

Wijnvoordeel.nl case study

Wijnvoordeel white paper

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About this document

Wijnvoordeel.nl is one of the first online wine stores in the Netherlands. Their proposition is to sell renowned wines at spectacularly low prices. During the past few years, Wijnvoordeel has grown into the number one online retailer for wines in the Netherlands. This success has not been handed to them on a plate; Wijnvoordeel has innovation in its DNA and is considered to be a very progressive player in the field of online retail and marketing.

In this white paper you can read how Yellowgrape helped Wijnvoordeel maintain their leading position thanks to responsive email templates, personalization and a unique television campaign.

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