Storing data in different field types
You are free to structure your database any way you like with Copernica. There are no limitations to the number of database fields you can create. Save all the information about your contacts in Copernica so you’re able to use them in your emailings, for example.
An overview of the different types of fields you can create and use with Copernica:
- Text field
- Numeric field
- Multiple choice field
- Date field
- Email field
- Large text field
- Interest field
Store more data in a multidimensional database
A multidimensional database is a database that is built up in multiple levels. With a multidimensional database you are be able to communicate in a more direct way and on a more personal level with your contacts.
How does it work?
In Copernica you can easily store extra data about a profile. A profile contains information like a name and address, for example. The extra data is stored in a collection. A collection contains data or ‘subprofiles’ that are connected to a profile. For example, purchases made through an ecommerce site. In this particular case a subprofile contains all information about an item purchased through an ecommerce site including name, purchase date and price.
This way a contact only has to be in the database once, without having to have a complicated and disjointed profile. By using a multidimensional database you are able to keep a clear overview of contacts in your database. Most CRM systems and e-commerce solutions work with multidimensional databases also, allowing you to seamlessly connect Copernica with other systems.