Follow up manager

Build fully automated email campaigns based on data and behavior

Building blocks for automated email campaigns

With the follow-up manager you can easily design automated email campaigns using drop-and-drop. You can customize follow-up actions based on customer interactions such as a click in an email or a viewed webpage. This way every customer receives the right message at the right time.

Follow up manager
Triggers

Triggers

Activate automatic campaigns as a result of a click, impression or database change.

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Decisions

Decisions

Check for specific behavior such as order data or viewed web pages before performing a follow-up.

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Action

Take action

You can easily set which follow-up action should take place. This way you can automatically send personalized emails or update customer profiles.

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MaxiAxi achieves 705% growth in email marketing

MaxiAxi has achieved a 705% growth in turnover from their email channel in just four years. They did this by creating a good link and then setting up automatic campaigns in the customer journey in phases.