Website interaction insights for smarter campaigns
Copernica captures user interactions in real time while understanding the website’s structure and content. By knowing not just that a user interacted but also what they engaged with, campaigns can deliver highly relevant content across multiple channels.
Commerce-driven insights
Through native webshop integrations, Copernica connects purchasing behavior directly to campaign data. This gives a clear view of customer intent, enabling strategies that respond immediately to buying signals and strengthen the path to conversion.
Instant connections through mobile messaging
Mobile messaging enables timely, relevant communication across the channels customers use most. Integrated into broader campaign flows, these touchpoints reinforce engagement and allow campaigns to respond dynamically to customer behavior.
Coordinated audience retargeting
Advertising is guided by the same data that powers campaigns across all channels, keeping outreach relevant, synchronized, and seamlessly aligned with the customer journey.
Continuous campaign synchronization
External interactions feed directly into campaigns. By incorporating every signal, Marketing Suite maintains a dynamic, up-to-date customer profile, allowing campaigns to respond in real time to the evolving customer journey.