Multi-channel
Copernica's multi-channel solution empowers marketers to seamlessly orchestrate personalized campaigns across email, SMS, and web, all within a single, scalable platform
From email specialist to full multi-channel marketing platform
Copernica is known as an email specialist. But our platform goes much further. We bring together email, integrations, webtools, and SMS in a single environment, allowing you to manage all channels from one place. This enables you to create campaigns that connect touchpoints, engage customers personally, and remain consistently on-brand. One platform for all channels, fully flexible and scalable.
How to maximize every marketing channel in one platform
Customers seamlessly switch between your webshop, mobile, and inbox. Each interaction requires a different channel: email for newsletters and promotions, SMS for urgent updates, and web tools to capture behavior and data. Integrations and webhooks ensure that all these signals come together. Copernica unites the unique role of each channel in one platform, so campaigns always feel logical, personal, and effective.
The foundation for this often lies on your website. That’s why Copernica includes powerful web tools that turn your site into an active marketing channel.
Why email remains the foundation of multi channel marketing
Email remains the backbone of digital marketing, and Copernica has been a specialist in it for twenty years. With the Marketing Suite, you can build automated campaigns, newsletters, and promotions that perfectly align with your customers’ profiles and behavior. Email provides the foundation on which all other channels can be built.
Track real-time website behavior with Copernica's website tracker
With the website tracker, you capture what visitors do on your site, from viewing product pages to abandoning sessions. This behavioral data flows directly into your campaigns, ensuring follow-up is always based on your customers’ current behavior. Anonymous visits are transformed into actionable signals for more relevant and personalized communication.
Capture customer data smartly with dynamic web forms
Web forms allow you to decide when and under what conditions a form appears. You can plan or delay interactions so that forms align with previous behavior or specific events. Every visit becomes an opportunity to enrich customer profiles and make campaigns more personal.
Learn more about our web form editor.
Why the website crawler understands what visitors see
The website crawler analyzes your site’s content and structure. This allows Copernica not only to know that someone visited a page, but also what information or products are on it. By combining page content with behavior, you can create campaigns that are both personal and relevant.
Connect campaigns to e-commerce platforms like Shopify and Magento
Through native integrations with platforms like Shopify and Magento, you can directly link purchase behavior to campaign data. You can see which products are popular, which customers make repeat purchases, and which signals indicate purchase intent. These insights can immediately be applied in personalized campaigns.
Reach customers instanly with integrated SMS marketing
SMS is the channel to use when every minute counts and direct communication is required. It’s ideal for order updates, service messages, or time-sensitive actions. Within Copernica, SMS is fully integrated into your campaigns, ensuring you always use the right channel at the right time.
Real-time campaign autommation with webhooks
Webhooks connect external systems and data directly to your marketing flows. Think of automatic triggers for new orders or changes in customer information. This keeps your communication always current and personal.
Request a walkthrough of the software
We are happy to show you how Marketing Suite can improve your email results and schedule an appointment with you for a personal demonstration.
Request a walkthrough