Welcome campaigns
New customers immediately receive a personalized message, helping them quickly grow into loyal relationships. Copernica gradually builds a complete customer profile, ensuring that all follow-up communication remains relevant.
Win-back campaigns
Dormant relationships become profitable again. Copernica identifies inactive customers and re-engages them with a special offer or a personal message.
Upsell campaigns
By tracking online customer behavior, Copernica can automatically send personalized recommendations. When someone repeatedly views the same product, they receive suggestions for premium versions or coupons at the right moment, generating additional revenue.
Birthday or anniversary campaigns
Special occasions are leveraged to congratulate customers. Copernica ensures these messages are sent automatically and personally, strengthening the customer relationship.
Event or webinar invitations
Customers can be efficiently invited to events or webinars. Copernica (segments audiences)[./data], sends invitations, and automatically follows up with participants, increasing engagement.
Feedback and survey campaigns
By actively asking for feedback, companies can improve their products and services. Copernica automates the sending of surveys and follow-up actions, making it easy to collect valuable insights efficiently.
Loyalty campaigns
Existing customers can be rewarded for their loyalty. Copernica (automates)[./marketing-automation] reward programs and stimulates repeat purchases by delivering personalized offers at the right time.
Seasonal or promotional campaigns
Specific periods are leveraged for targeted promotions. Copernica sets up time-bound campaigns and automatically activates the right customer segments, increasing sales during seasonal peaks and promotions.
Abandoned cart follow-up
When customers leave their cart without completing a purchase, Copernica automatically sends a reminder showing the items they left behind. Optionally, an incentive can be added to recover otherwise lost revenue.
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