Geisha Fashion's lessons in setting up email marketing
Geisha Fashion white paper
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About this document
Geisha Fashion has built an email database of 40,000 profiles since launching their B2C webshop three years ago. By establishing a strong loyalty program, experimenting with various campaigns, and remaining flexible in adjusting their strategy, 15.7% of their revenue now comes from online purchases. In this whitepaper, you will learn the steps Geisha has taken and which marketing campaigns have contributed to their growth.
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