See how mailmeisters transforms revenue with these 10 essential automations
Mailmeisters is the go-to specialist in email marketing, customer journey marketing, customer retention, and reactivation. As a collective of email marketing experts, Mailmeisters helps businesses keep their customers engaged by building tailored retention and reactivation campaigns. Personalization and relevance are at the heart of its approach.
With the right marketing automations, you can turn visitors into buyers, save time, and make every message feel personal. In this case, we show how Mailmeisters uses 10 essential automations through Copernica to deliver measurable results and strengthen customer relationships.
Here’s an overview of the most impactful workflows and how they directly contribute to revenue growth.
1. Abandoned Browse
Visitors who explore products but take no action receive a reminder highlighting the items they viewed. Mailmeisters often sees this flow deliver strong results when personalization or a small incentive is included.
2. Abandoned Checkout vs. Abandoned Cart
When shoppers abandon their cart or drop off at the payment page, targeted reminders help bring them back. Mailmeisters emphasizes tailoring messages to the customer’s intent stage, whether cart-level or checkout-level.
3. Viewed Category
By tracking which categories customers explore, brands can automatically send tailored product suggestions. This automation is a core recommendation from Mailmeisters for increasing relevance at scale.
4. Abandoned Search
Search queries reveal clear intent. Mailmeisters uses abandoned search emails to re-engage users with suggestions aligned to what they actively looked for.
5. Repeat Purchase
For products that require replenishment, carefully timed reminders are essential. Mailmeisters advises basing these emails on individual purchase patterns to maximize repeat sales.
6. Price Drop
Informing customers about price reductions on previously viewed items is one of Mailmeisters’ favorite high-conversion flows. Highlight urgency to drive action.
7. Post-Purchase Cross-Sell
After a purchase, relevant product recommendations help increase order value. Mailmeisters ensures these recommendations match the customer’s actual needs, not generic upsells.
8. Milestone Email
Celebrating moments like birthdays or loyalty milestones strengthens relationships. Mailmeisters recommends combining appreciation with exclusive perks.
9. Momentum Email
Behavior such as repeated product views or uncompleted carts signals strong interest. A momentum email gives the final nudge. Mailmeisters uses stock alerts or limited-time offers to drive conversion.
10. Back-in-Stock
Allow customers to sign up for notifications when out-of-stock products return. Mailmeisters typically combines this with a strong call-to-action to encourage fast purchases.
See how it works
Marketing automation lets you deliver the right message at the right time while saving time and working more efficiently. These 10 automations have proven to boost revenue and can be used by any organization.
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