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Email marketing works best when it is personalized. Thanks to technological advances, this can - to a large extent - be achieved through automated campaigns. However, there are still a lot of retailers who do not optimally utilize the technology they have at hand to easily personalize their emails. This is a missed chance, because personalized emails can lead to high conversion boosts.
In this white paper we discuss eleven fully automated campaigns that were developed for Create2Fit, the brand of Tom Coronel. The mix of ingenious data scripts and human creativity led to a doubled conversion rate from email marketing and ecommerce personalization on the webshops.
Are you curious about the possibilities of automated email marketing campaigns within your sector? Or do you have any other questions, comments or concerns? Please contact us!
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